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New Brief: Puff Bars

Flavoured Puff Bars are worsening the youth vaping epidemic and are currently flooding the Swiss market.

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Puff Bars mimic the massively popular JUUL and its many copycat e-cigarette devices, but are designed for one-time use. They come in many youth-appealing flavours, including O.M.G (Orange, Mango, Guava). They allow high levels of nicotine to be consumed, are slim like USB devices and are disposable. Not only are they quickly addicting consumers to nicotine but are also a threat to the environment.

Read the complete Puff Bar Brief here

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